The Bachelor of Consumer Studies with Honours program at Universiti Putra Malaysia (UPM) is an undergraduate program that equips students with knowledge and skills in consumerism. The program integrates various disciplines to create a well-informed, responsible, and ethical consumer society.
Program features
- The program is based on the philosophy of creating a consumer society that supports sustainable development.
- The program integrates disciplines like economics, management, marketing, science, technology, socio-psychology, communication, and law.
- The program includes courses like Consumer Psychology, Research Methods in Consumer Sciences, and Consumer Behavior.
- The program also includes elective courses like Consumer Finance Package and Advocacy and Consumer Education Package.