This programme is designed to cater to the high demand for skilled professional in the fields of advertising, multimedia, public relations and broadcasting.
Moreover, this diploma programme also aims to instill students with technological know-how and many invaluable skills to produce industry-centric graduates who are computer and IT-savvy, to enable them to excel in the global communications industry.
Upon completion of this programme, students will be fully equipped with exceptional design skills, presentation skills, communication skills, writing skills and management skills to apply in the challenging and competitive public relations, advertising and broadcasting industry.
Programme structure and modules
Year 1
Intro to Mass Communication
Fundamental Photography
Public Relations
General Language Training
Videography
Presentation Skills
Media law and Ethics
Bahasa Melayu Komunikasi 1 (International student)
Malaysian Studies 2 (Local student)
Digital Graphics
Human Communication
Academic English
News Reporting
Year 2
Business Communication
Introduction to E-Marketing
Copywriting
Communication Research
Islamic Studies / Moral Studies
Decision Making / Bahasa Kebangsaan A*
Journalism
Visual Analysis
Documentary Photojournalism
Media Studies
Film Appreciation
Year 3
Industrial Training
Final Year Project
Co-curriculum Management